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Alibert Furniture

INTRODUCTION

Alibert is one of the largest furniture manufacturers in West Africa specializing in the production of home, office, school and hotel furniture with customized, coordinated and affordable design furniture and accessories of high quality.

APPROACH

The project consisted in adapting the brand vision of “BEST QUALITY, BIGGEST VARIETY & LOWEST PRICES” into their print material for promoting sales on all the high-quality furniture in their showroom.

The design conceptualized by our creative team was on the idea to make the buyer feel at peace and comfort in the reality of the fact what is on paper exhibits clears the quality and details of the real product.

IMPACT & GROWTH

We developed a creative flow by categorizing various products and their variations while listing in a proper index format so that identifying and locating each item was super easy.

Photography is very important to the product market and cannot be overemphasized and as such, we had to direct series of photography sessions for various products ensuring the appropriate angles and details we captured.

In summary, we ensured the project had the perfect finishing, with high-quality prints on light matt paper, cutting, laminating and packaging.

CLIENT
Alibert Nigeria. Project executed in 2018

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